Location History:
- Aliso Viejo, CA (US) (2012 - 2019)
- Austin, TX (US) (2019 - 2023)
Company Filing History:
Years Active: 2012-2023
Title: Heath McBurnett: Innovator in Interactive Product Placement
Introduction
Heath McBurnett is a notable inventor based in Aliso Viejo, CA, with a focus on interactive product placement technologies. He holds a total of 17 patents, showcasing his innovative contributions to the field of media and e-commerce.
Latest Patents
Among his latest patents is an interactive product placement system and method designed to facilitate the ordering of commercial products in conjunction with media content. This method allows a player to integrate a media production component with an interactive e-commerce component. The player can be virally copied and shared across multiple web pages. Additionally, he has developed a method for presenting advertisements for commercial products within video productions. This method enables viewers to interact with the video to select products, view information about them, and make purchases directly.
Career Highlights
Heath has worked with several companies, including Cinsay, Inc. and Aibuy, Inc., where he has applied his expertise in developing innovative solutions for product placement and e-commerce integration.
Collaborations
Heath has collaborated with professionals such as Christian Briggs and Delfino Galindo, Jr., contributing to the advancement of interactive media technologies.
Conclusion
Heath McBurnett's work in interactive product placement has significantly impacted the way commercial products are integrated into media content. His innovative patents continue to shape the future of e-commerce and advertising.