Company Filing History:
Years Active: 2012-2015
Title: The Innovative Contributions of Gulrukh Ahanger
Introduction
Gulrukh Ahanger is a notable inventor based in Brookline, MA (US). She has made significant contributions to the field of advertising technology, particularly in the realm of video media. With a total of 3 patents, her work focuses on optimizing ad delivery and inventory management.
Latest Patents
One of her latest patents is titled "Systems and methods for inserting ads during playback of video media." This innovative solution provides a platform for marketing and monetizing media assets through the strategic delivery of advertisements during on-demand video playback. The ad platform is designed to optimize ad delivery by controlling the insertion frequency and format of ads within video streams. It offers flexible and configurable ad insertion rules that can be tailored based on user profiles, behavior history, video topics, and other relevant factors. Additionally, the platform includes a reporting tool to measure the effectiveness of these ad insertion rules.
Another significant patent is "Systems and methods for forecasting ad inventory." This invention enhances the ad delivery platform by providing tools for managing and forecasting ad inventory. It allows for the determination of available ad placement based on historical data regarding ad delivery and insertion rules. This capability enables the creation of more effective ad campaigns tailored to target audiences.
Career Highlights
Gulrukh Ahanger is currently employed at Yahoo! Inc., where she continues to innovate in the field of advertising technology. Her work has been instrumental in advancing the methods used for ad delivery and inventory management.
Collaborations
Throughout her career, Gulrukh has collaborated with talented individuals such as Pavel Murnikov and Todd Boes. These collaborations have contributed to the development of her innovative patents and solutions.
Conclusion
Gulrukh Ahanger's contributions to advertising technology through her patents demonstrate her commitment to innovation and excellence. Her work continues to shape the future of ad delivery and inventory management in the digital media landscape.