This inventor holds 1 USPTO granted patent. Top assignee: Valassis Communications, Inc.. Active years: 2001.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile
Company Filing History:
Years Active: 2001
Title: Glenn S. Morgan: Innovator in Coupon Redemption Analysis
Introduction
Glenn S. Morgan is a notable inventor based in Livonia, MI, who has made significant contributions to the field of coupon redemption analysis. With a focus on enhancing the efficiency of coupon systems, he has developed innovative methods that leverage technology to analyze consumer behavior.
Latest Patents
Glenn S. Morgan holds a patent for a "System and method for analyzing coupon redemption data." This invention includes a parallel adaptive, self-arborizing network that features a database component containing consumer and client information. The system utilizes an extract module program to retrieve information based on user-defined criteria. It also includes an editor program that formats the extracted information for generation on coupons or flyers, incorporating at least one two-dimensional barcode that contains consumer and coupon information. Additionally, the system features a data recovery system with scanning devices at point-of-sale terminals, which read the barcodes and store the collected data for further analysis. The database analysis component of the network analyzes redeemed coupon data to identify consumer purchasing trends and modifies coupon printing criteria accordingly.
Career Highlights
Glenn S. Morgan has made a significant impact at Valassis Communications, Inc., where he has applied his expertise in coupon analysis. His work has contributed to the development of advanced systems that improve the understanding of consumer behavior and enhance marketing strategies.
Collaborations
Throughout his career, Glenn has collaborated with notable colleagues, including Peter J. Simons and Andrew F. Bennett. These collaborations have fostered innovation and have played a crucial role in the advancement of coupon redemption technologies.
Conclusion
Glenn S. Morgan's innovative work in coupon redemption analysis exemplifies the intersection of technology and consumer behavior. His contributions continue to influence the marketing landscape, making him a key figure in the field of inventions related to coupon systems.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile