Company Filing History:
Years Active: 2005-2011
Title: Inventor Spotlight: Frederique Vernhes
Introduction
Frederique Vernhes is an innovative inventor based in Encinitas, CA, renowned for her contributions to predictive modeling in consumer financial behavior. With a total of five patents to her name, her work demonstrates an intricate understanding of consumer data and marketing strategies.
Latest Patents
Vernhes's latest patents include cutting-edge methodologies for predictive modeling of consumer financial behavior using supervised segmentation and nearest-neighbor matching. This innovative approach utilizes consumer transaction data to build predictive models associated with various merchant segments. By analyzing the co-occurrences of merchants within transaction sequences, she has created merchant vectors that align in a vector space based on their interaction frequency.
The predictive models offer crucial insights into likely responses to specific marketing efforts, thus optimizing targeting strategies. Merchant segment predictive models can provide detailed predictions regarding consumer spending patterns across different merchant segments, while consumer profiles summarize spending statistics relevant to individual consumers. By applying nearest-neighbor analysis, Vernhes has facilitated enhanced predictions of consumer behavior, allowing for better alignment of promotional offers with consumer tendencies.
Career Highlights
Frederique Vernhes has had a significant impact in the field of financial technology through her work with notable companies such as Fair Isaac Corporation and Kuhuro Investments Ag, L.L.C. These experiences have equipped her with a unique perspective on consumer behavior and data analytics, allowing her to develop her patented technologies.
Collaborations
Throughout her career, Vernhes has collaborated with notable peers including Michael A. Lazarus and Kevin L. Sitze. Their collective expertise has contributed to advancing innovative solutions in consumer financial analytics.
Conclusion
Frederique Vernhes stands out as a pioneer in the realm of predictive modeling for consumer behavior. Her inventions not only revolutionize the way companies understand consumer interactions but also enhance marketing strategies that align with actual spending patterns. With her continued work in this field, Vernhes exemplifies the essence of innovation in today’s fast-paced market.