Company Filing History:
Years Active: 2022
Title: Flavian Vasile – Innovator in Electronic Advertising
Introduction
Flavian Vasile, an innovative inventor based in Ivry la Bataille, France, has made significant strides in the realm of electronic advertising. With one notable patent to his name, Vasile's contributions highlight the intersection of technology and marketing. His work at Criteo S.A. marks him as a key player in the evolution of advertising methodologies.
Latest Patents
Vasile's patent, titled "Risk-adjusted predictive bidding for electronic advertisements," presents methods and systems designed to enhance bidding processes in digital advertising. The technology involves a first computing device that communicates with a requesting device to fetch graphical display source code for advertisement placements. This system utilizes a second computing device to solicit bids from third-party computing devices. Notably, the process involves adjusting bids based on a risk factor associated with each third-party bid, enabling more informed decision-making regarding impression opportunities on webpages.
Career Highlights
Flavian Vasile has been instrumental in pushing the boundaries of how electronic advertisements are managed and optimized. His role at Criteo S.A. allows him to leverage his expertise in computational advertising strategies, contributing to the development of solutions that allow advertisers to navigate the complexities of bidding in real-time digital environments.
Collaborations
Working alongside professionals like Damien Lefortier, Vasile fosters a collaborative atmosphere that promotes innovative thinking and technological advancement in advertising. Their joint efforts contribute to the robust development of systems that enhance the effectiveness of advertisements in a competitive marketplace.
Conclusion
Flavian Vasile’s contributions to the field of electronic advertising are significant and ongoing. His innovative approach to risk-adjusted predictive bidding provides critical insights into how advertisements are displayed and optimized for better engagement. As he continues to work at Criteo S.A., the impact of his inventions is likely to resonate throughout the advertising industry for years to come.