This inventor holds 1 USPTO granted patent. Top assignee: Time Warner Cable Enterprises LLC. Active years: 2018.
Company Filing History:
Years Active: 2018
Title: The Innovative Mind of Edward G Samame
Introduction
Edward G Samame is a notable inventor based in Rowayton, CT (US). He has made significant contributions to the field of targeted content insertion, particularly within content-based networks such as cable television and satellite networks. His innovative approach has paved the way for more effective advertisement placements tailored to specific audiences.
Latest Patents
Edward G Samame holds a patent for "Methods and apparatus for targeted secondary content insertion." This invention focuses on the identification and insertion of content that is specifically targeted to a particular audience. The patent outlines a method where audience qualities are identified and distributed to an advertisement decision maker. This information is then utilized to optimize advertisement placement opportunities. The invention also emphasizes the importance of maintaining subscriber privacy and anonymity through techniques such as data hashing or encryption.
Career Highlights
Edward is associated with Time Warner Cable Enterprises LLC, where he applies his expertise in developing innovative solutions for content delivery and advertisement strategies. His work has been instrumental in enhancing the effectiveness of targeted advertising in the media landscape.
Collaborations
Edward has collaborated with notable colleagues such as Justin Tidwell and Bryan Santangelo, contributing to the advancement of technology in the field of content insertion and advertisement.
Conclusion
Edward G Samame's contributions to targeted content insertion demonstrate his innovative spirit and commitment to enhancing audience engagement in media. His work continues to influence the way advertisements are delivered, ensuring that they reach the right audience effectively.
