Company Filing History:
Years Active: 2001
Title: David William Roth: Innovator in Internet Advertising
Introduction
David William Roth is a notable inventor based in San Francisco, CA. He has made significant contributions to the field of internet advertising. His innovative approach has led to the development of a unique advertising system that enhances the way advertisements are delivered to viewers.
Latest Patents
David holds a patent for an "Internet advertising system." This system provides advertisements from a central server to viewers accessing websites. The central server stores both advertisements and an information database. This database includes information about viewers, the characteristics of specific websites, and other relevant data to determine which advertisements should be displayed to particular viewers. The system evaluates proposed bids from different advertisers in real time to select the most appropriate advertisement for each viewer. Each bid can specify a price that the advertiser is willing to pay for displaying an advertisement to a viewer with specific characteristics on a suitable website and web page.
Career Highlights
David is currently employed at Engage, Inc., where he continues to innovate in the field of internet advertising. His work focuses on improving the efficiency and effectiveness of online advertising strategies. With a patent portfolio that includes 1 patent, he has established himself as a key player in the industry.
Collaborations
David collaborates with talented individuals in his field, including his coworker Dylan Salisbury. Together, they work on advancing advertising technologies and exploring new opportunities in the digital landscape.
Conclusion
David William Roth's contributions to internet advertising demonstrate his innovative spirit and commitment to enhancing viewer experiences. His patented system represents a significant advancement in how advertisements are delivered online.