David Cohen

Title: The Innovative Mind of David Cohen

Introduction

David Cohen is a prominent inventor based in New York, NY, known for his contributions to the field of digital advertising. With a total of seven patents to his name, Cohen has made significant strides in quantifying user engagement through innovative methods.

Latest Patents

One of Cohen's latest patents is a method for quantifying advertising impressions. This method involves serving a digital advertisement to a mobile device and recording the proportion of pixels rendered on the display during two distinct sampling periods. By calculating a cumulative pixel exposure based on these measurements, Cohen's invention provides a valuable engagement metric for users consuming digital advertisements.

Career Highlights

Throughout his career, David Cohen has worked with notable companies such as Yieldmo, Inc. and Goldman Sachs & Company. His experience in these organizations has allowed him to refine his skills and contribute to advancements in advertising technology.

Collaborations

Cohen has collaborated with talented individuals in the industry, including Michael Yavonditte and David Sebag. These partnerships have fostered innovation and creativity in his work.

Conclusion

David Cohen's inventive spirit and dedication to improving digital advertising metrics have established him as a key figure in the field. His patents reflect a deep understanding of user engagement and the evolving landscape of advertising technology.