This inventor holds 5 USPTO granted patents and 1 published patent application. Top assignees: Acxiom Corporation, Liveramp, Inc.. Active years: 2017-2021.
Company Filing History:
Years Active: 2017-2021
Title: The Innovative Contributions of Dana S Robbins
Introduction
Dana S Robbins is an accomplished inventor based in Conway, AR (US). He holds a total of 5 patents that focus on enhancing consumer privacy in advertising. His work has significantly impacted the way marketers approach data and consumer interactions.
Latest Patents
Robbins' latest patents include innovative methods for protecting consumer privacy through the use of partner-encoded anonymous links. This system allows for the integration of online and offline advertising while ensuring that personally identifiable information (PII) is not processed in an insecure manner. By utilizing encrypted identifiers, marketers can effectively target advertisements without compromising consumer privacy. Another notable patent involves the use of anonymous links that similarly protect consumer data while enabling precise targeting and analytics for multichannel marketing efforts.
Career Highlights
Throughout his career, Robbins has worked with prominent companies such as Acxiom Corporation and LiveRamp, Inc. His experience in these organizations has allowed him to develop and refine his innovative approaches to consumer data privacy.
Collaborations
Robbins has collaborated with notable professionals in the field, including Thierry Roullier and Linda Young. Their combined expertise has contributed to the advancement of privacy-focused advertising solutions.
Conclusion
Dana S Robbins continues to be a significant figure in the realm of consumer privacy and advertising innovation. His patents reflect a commitment to protecting consumer data while enhancing marketing effectiveness.