Damodar Panigrahi

Title: Damodar Panigrahi: Innovator in Lead Enhancement Technologies

Introduction

Damodar Panigrahi is a notable inventor based in Irvine, CA (US). He has made significant contributions to the field of marketing solutions, particularly in enhancing sales leads through innovative statistical models. With a total of 4 patents to his name, Panigrahi continues to push the boundaries of technology in his industry.

Latest Patents

Among his latest patents, one focuses on enhancing sales leads with business-specific customized statistical propensity models. In this invention, a client transmits lead records to a lead enhancement module designed to enhance these records and return improved versions to the client. The module provides a contactability score for each lead, indicating the likelihood of successfully contacting the individual based on the provided information. Additionally, it can incorporate data from various sources to refine the lead records further. Another patent details systems and methods for determining propensity scores, which assess the likelihood of an individual taking specific actions, such as making a purchase.

Career Highlights

Damodar Panigrahi is currently employed at Experian Marketing Solutions, Inc., where he applies his expertise in statistical modeling and lead enhancement. His work has been instrumental in developing innovative solutions that help businesses optimize their marketing strategies and improve customer engagement.

Collaborations

Throughout his career, Panigrahi has collaborated with notable colleagues, including Richard A. Williams and Jacob Kong. These partnerships have contributed to the advancement of marketing technologies and the successful implementation of his patented systems.

Conclusion

Damodar Panigrahi stands out as a key figure in the realm of lead enhancement technologies. His innovative patents and contributions to Experian Marketing Solutions, Inc. reflect his commitment to advancing marketing strategies through technology.