Company Filing History:
Years Active: 2012-2022
Title: The Innovative Patents of Chris Jones: A Peek into His Journey as an Inventor
Introduction
Chris Jones, based in Seattle, WA, is a noteworthy inventor recognized for his contributions to the field of mobile advertising. With a total of three patents to his name, he has made significant strides in understanding and analyzing the effectiveness of advertising campaigns.
Latest Patents
One of Chris Jones's most recent patents is a pioneering call analytics system for mobile advertising. This innovative system analyzes the effectiveness of advertising campaigns by utilizing performance and call data. Specifically, it evaluates how different keywords generate calls to displayed phone numbers. By applying statistical techniques, the call analytics system correlates received calls with associated keywords from displayed advertisements. This allows advertisers to track and measure which keywords drive sales for mobile users who call directly from ads on their smartphones or other mobile devices. Furthermore, the system can recommend changes to current or future advertising campaigns based on the calculated effectiveness of specific keywords.
Career Highlights
Throughout his career, Chris has had the opportunity to work with several prestigious companies, including Marchex, Inc. and Amazon Technologies, Inc. His roles in these organizations have undoubtedly contributed to his innovative thought processes and technical expertise in mobile advertising technologies.
Collaborations
Chris Jones has collaborated with numerous professionals in his field. Two notable coworkers include Preston J. Hillman and Adarsh S. Nair. Their collective efforts have fostered a collaborative environment that promotes creativity and innovation in the industry.
Conclusion
Chris Jones has established himself as an influential inventor with his groundbreaking patents in call analytics for mobile advertising. His work not only helps advertisers measure the effectiveness of their campaigns but also enhances the overall understanding of keyword performance in driving sales. As technology continues to evolve, Chris Jones remains at the forefront of innovation in mobile advertising strategies.