Company Filing History:
Years Active: 2022-2024
Title: The Innovative Contributions of Barkha Saxena
Introduction
Barkha Saxena, a talented inventor based in Redwood City, California, has made significant contributions to the field of technology with her innovative ideas. With a total of two patents to her name, she is recognized for her expertise in multitouch attribution, a crucial aspect of understanding user interactions across various channels.
Latest Patents
Barkha's latest patents revolve around the "Attribution of Response to Multiple Channels." These patents describe various implementations for multitouch attribution, which is essential for businesses aiming to analyze the effectiveness of their marketing strategies. One notable method she developed includes receiving multiple channel data related to both a first and second channel, determining conversion data, and analyzing touch events associated with those channels. By calculating attributions for each channel, her inventions enable companies to formulate effective item conversion strategies based on comprehensive data.
Career Highlights
Barkha currently works at Poshmark, Inc., where her innovative contributions are instrumental in enhancing the company’s technological capabilities. Her role allows her to apply her patent-backed ideas in real-world scenarios, helping the company stay competitive in the evolving online marketplace.
Collaborations
Throughout her career, Barkha has collaborated with notable colleagues, including Ankur Uttam and Gautam Michael Golwala. These collaborations underscore her ability to work effectively within a team, pooling expertise to foster innovative solutions.
Conclusion
Barkha Saxena stands out as a prominent figure in the world of technology and innovation. With her two patents focusing on multitouch attribution, she exemplifies the role of inventors in pushing the boundaries of what is possible. Her work at Poshmark, along with her collaborations, positions her as a key contributor to advancements in the field, inspiring others to explore the potential of innovative thinking.