Company Filing History:
Years Active: 2015-2020
Title: Antonio Felipe Garcia-Martinez: Innovator in Online Advertising and User Engagement
Introduction
Antonio Felipe Garcia-Martinez is a prominent inventor based in Alameda, CA (US). He has made significant contributions to the fields of online advertising and user engagement through his innovative patents. With a total of 15 patents, Garcia-Martinez has established himself as a key figure in the tech industry.
Latest Patents
Among his latest patents is a system for initiating real-time bidding based on expected revenue from bids. This online system provides advertisers with opportunities to bid on the presentation of advertisements to users. Advertisers can bid in real-time if the system determines that the expected revenue from these bids exceeds a certain threshold. The expected revenue is calculated based on a probability distribution of bids previously placed by advertisers for similar users.
Another notable patent focuses on guiding progressive user engagement in an online environment. In this system, an entity with a brand page on a social networking platform defines a sequence of content items. These items provide increasingly detailed information based on user interactions. When a user engages with the brand page, their prior interactions are analyzed to select the most relevant content item from the sequence.
Career Highlights
Antonio Felipe Garcia-Martinez currently works at Facebook, Inc., where he continues to develop innovative solutions that enhance user experience and advertising effectiveness. His work has had a profound impact on how brands interact with consumers in the digital space.
Collaborations
Garcia-Martinez collaborates with talented individuals such as Nipun Mathur and Rong Yan, contributing to a dynamic and innovative work environment.
Conclusion
Antonio Felipe Garcia-Martinez is a distinguished inventor whose work in online advertising and user engagement has led to significant advancements in the field. His innovative patents and contributions continue to shape the future of digital interactions.
Inventor’s Patent Attorneys refers to legal professionals with specialized expertise in representing inventors throughout the patent process. These attorneys assist inventors in navigating the complexities of patent law, including filing patent applications, conducting patent searches, and protecting intellectual property rights. They play a crucial role in helping inventors secure patents for their innovative creations.