The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 19, 2016
Filed:
Jul. 19, 2012
Antonio Felipe Garcia-martinez, Alameda, CA (US);
Nipun Mathur, Menlo Park, CA (US);
Antonio Felipe Garcia-Martinez, Alameda, CA (US);
Nipun Mathur, Menlo Park, CA (US);
Facebook, Inc., Menlo Park, CA (US);
Abstract
Content posted to a brand page is associated with one or more tags defined by an entity associated with the brand page. Tags associated with content with which the user interacts are identified. As users of a social networking system interact with the content, the tags allow identification of user interests based on interaction with content items. Interactions with the tagged content allow the entity to use the tags to infer content in which different users have an interest. Because the tags are defined by the entity, distribution lists of users interested in content, such as content associated with business segments, may be created by the entity. The entity may also correlate user interests to aspects of user profiles, thereby developing an understanding of its consumers.