Alan Coleman

Title: Alan Coleman: Innovator in Real-Time Advertising and Planning Technologies

Introduction

Alan Coleman is a notable inventor based in Lafayette, CA (US), recognized for his contributions to the fields of real-time bidding and advertising content generation. With a total of three patents to his name, Coleman has made significant strides in optimizing advertising strategies and planning methodologies.

Latest Patents

Coleman's latest patents include a method for real-time bidding and advertising content generation. This innovative approach involves receiving user information in real-time, deriving user features, and matching user intents with advertiser intents to generate targeted advertisements. Another significant patent is the plan tuning engine, which provides optimized planning by analyzing collected data and creating a plan for a specified period. This method allows for continuous tuning of the plan based on real-time data analysis, ensuring that the strategies remain effective and relevant.

Career Highlights

Throughout his career, Alan Coleman has worked with prominent companies such as International Business Machines Corporation (IBM) and Walmart Apollo, LLC. His experience in these organizations has equipped him with the knowledge and skills necessary to develop cutting-edge technologies in advertising and planning.

Collaborations

Coleman has collaborated with talented individuals in the industry, including Joshua Kneubuhl and Richard Edward Chatwin. These partnerships have contributed to the successful development of his innovative ideas and patents.

Conclusion

Alan Coleman stands out as a significant figure in the realm of innovation, particularly in real-time advertising and planning technologies. His patents reflect a deep understanding of user behavior and the importance of data-driven decision-making in modern advertising strategies.