The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 29, 2019

Filed:

Dec. 21, 2012
Applicant:

Wal-mart Stores, Inc., Bentonville, AR (US);

Inventors:

Richard Edward Chatwin, Los Altos Hills, CA (US);

Murthy V. Nukala, San Mateo, CA (US);

Alan Coleman, Lafayette, CA (US);

Kiran Garaga Lokeswarappa, Mountain View, CA (US);

Srinidhi Ramesh Kondaji, Mountain View, CA (US);

Assignee:

WALMART APOLLO, LLC, Bentonville, AR (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0256 (2013.01); G06Q 30/0275 (2013.01);
Abstract

In one embodiment, a method includes receiving, in real-time, user information associated with a user of a client computing device. One or more user features are derived from the user information associated with the user. The one or more user features include one or more user intents. The one or more user intents are matched with one or more of a plurality of advertiser intents. The user information is determined to be accepted. In response to accepting the user information, an advertisement is generated based on the matching of the one or more user intents and the one or more of the plurality of advertiser intents.


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