Abhishek Kedia

Title: Abhishek Kedia: Innovator in Smart Geo-Fencing Technology

Introduction

Abhishek Kedia is a notable inventor based in West Bengal, India. He has made significant contributions to the field of technology, particularly in the area of geo-fencing. His innovative approach has led to the development of a unique patent that enhances user experience through location-sensitive product affinity.

Latest Patents

Abhishek Kedia holds a patent for "Smart geo-fencing using location sensitive product affinity." This invention involves a computing system that determines a location-specific affinity of a user for a product based on stored user information from a mobile device. The system increases the user's interest in a product when they are positioned at a specific geographical location. It designs a geo-fence targeted to the user, allowing messages to be transmitted to their mobile device when they enter the geo-fence boundary. This geo-fence defines an area associated with a product provider, enhancing targeted marketing efforts.

Career Highlights

Abhishek Kedia is currently employed at Adobe, Inc., where he continues to innovate and develop cutting-edge technologies. His work at Adobe allows him to collaborate with other talented professionals in the tech industry, furthering his impact on the field.

Collaborations

Some of his notable coworkers include Ankur Garg and Sweta Agrawal. Their collaboration fosters a creative environment that encourages innovation and the development of new ideas.

Conclusion

Abhishek Kedia's contributions to smart geo-fencing technology exemplify the potential of innovative thinking in enhancing user experiences. His patent reflects a forward-thinking approach that could shape the future of location-based marketing.