The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 10, 2024

Filed:

Feb. 03, 2021
Applicant:

Microsoft Technology Licensing, Llc, Redmond, WA (US);

Inventors:

Peter Willard Shankel, Sachse, TX (US);

Matthew Robert Teshera, Weehawken, NJ (US);

Bo Hong, Coppell, TX (US);

Shanshan Wang, Mckinney, TX (US);

Varadha Sundaram, Richardson, TX (US);

Matthew White, Prosper, TX (US);

Assignee:
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/0201 (2023.01); G06F 16/955 (2019.01);
U.S. Cl.
CPC ...
G06Q 30/0201 (2013.01); G06F 16/9566 (2019.01);
Abstract

Aspects of the subject disclosure may include, for example, obtaining a session record including properties visited by a consumer during a sample period and extracting, from the session record, a select group of properties associated with a particular category of a predetermined taxonomy of various marketplaces. A breadth value of the select group of properties visited during the sample period is determined according to a number of unique properties of the select group of properties. A depth value of the properties visited during the sample period is also determined according to an extent of consumer interaction with content of properties of the select group of properties. A change point, indicating a state transition along a purchase cycle, is determined based on variations in distributions more than one of the breadth, depth, and recency values without relying on an assumption of a specific parametric family. Other embodiments are disclosed.


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