The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 06, 2022
Filed:
Oct. 04, 2021
The Nielsen Company (Us), Llc, New York, NY (US);
Jonathan Sullivan, Hurricane, UT (US);
Michael D. Morgan, Bartlett, IL (US);
Balachander Shankar, Tampa, FL (US);
Edward Murphy, North Stonington, CT (US);
Michael Sheppard, Holland, MI (US);
Frank Downing, Orchard Park, NY (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods, apparatus, systems, and articles of manufacture are disclosed to generate synthetic respondent level data. Example apparatus disclosed herein are to identify locations corresponding to monitored panelists, and when a first one of the identified locations corresponds to two or more affiliates, sum tuning minutes of the two or more affiliates. Disclosed example apparatus are also to generate an affiliate probability based on the sum, and convert first data of households in the first one of the locations to a candidate receivability session based on the affiliate probability. Disclosed apparatus are further to generate a seed panel, the seed panel to include at least one of the monitored panelists selected based on a population associated with return path data, and donate second data associated with a donor pool of first panelists to second panelists included in the seed panel, the second panelists associated with faulty media monitoring equipment.