The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 20, 2020

Filed:

Dec. 11, 2015
Applicant:

Mastercard International Incorporated, Purchase, NY (US);

Inventors:

Debashis Ghosh, Charlotte, NC (US);

Manash Bhattacharjee, Jersey City, NJ (US);

Assignee:
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 10/00 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0201 (2013.01);
Abstract

A method and device for analyzing customer traffic data at a merchant location are provided. The method may include transmitting pings within a coverage area of a wireless network provided by the merchant computer, receiving ping responses from one or more customer devices corresponding to one or more customers located within the coverage area of the wireless network provided by the merchant computer, extracting a unique device identifier from each received ping response over a period of time, each of the unique device identifiers identifying a different customer device that transmitted the ping response, estimating an amount of customer traffic at the merchant location, over the period of time, based on the unique device identifiers extracted during the period of time, and outputting an indication of the estimated amount of customer activity at the merchant location over the period of time.


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