The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 04, 2018
Filed:
Mar. 14, 2014
Oracle America, Inc., Redwood Shores, CA (US);
Gabriel Gralla, Cambridge, MA (US);
Daniel Rassi, Somerville, MA (US);
Robert Crowell, New York, NY (US);
Noah Goodhart, New York, NY (US);
Jonah Goodhart, New York, NY (US);
Aniq Rahman, New York, NY (US);
Robert Miller, New York, NY (US);
Paul Kiernan, New York, NY (US);
ORACLE AMERICA, INC., Redwood Shores, CA (US);
Abstract
A system and methods for simulating human usage of mobile devices by simulating human behavior patterns operating mobile devices and using the simulation of human usage to obtain advertising or other online content specific to certain entities that is displayed on the mobile devices. The advertising or other online content specific to the certain entities is transmitted to an analytics server, where the advertising or other online content is interpreted and deciphered to obtain particular elements that relate to the advertising and online content including, but not limited to, an identification of the specific entity, the size of the advertising or other online content, the locations where the advertising or other online content appears, and the path by which the advertising or other online content travels to the mobile devices for display.