Company Filing History:
Years Active: 2019
Title: Innovator Spotlight: Mohamad Charafeddine
Introduction
Mohamad Charafeddine, based in San Jose, California, is a notable inventor with a focus on advancements in digital marketing techniques. With his innovative mindset, he has made significant contributions to the field, particularly in optimizing spending allocation across multi-channel digital marketing platforms.
Latest Patents
Mohamad holds a patent for an inventive approach to spending allocation in multi-channel digital marketing. His patent outlines a system executed by one or more processors that effectively responds to requests for determining spending allocation in digital marketing channels. The unique approach involves fitting one or more models to train a business environment simulator, generating a supervised learning policy, and evolving it into a distribution estimator policy by adjusting network weights. This process culminates in generating an optimized policy, which is deployed in a live environment when it demonstrates superior performance over the initial supervised learning policy.
Career Highlights
Mohamad Charafeddine currently works at Samsung SDS America, Inc., a company where he applies his expertise to enhance digital marketing strategies and solutions. His innovative work plays a vital role in shaping how businesses allocate their marketing budgets to drive monetary outcomes.
Collaborations
In his professional journey, Mohamad has collaborated with talented individuals such as Aleksander Beloi and Girish Kathalagiri Somashekariah. These collaborations have enabled him to refine his strategies and contribute effectively to technology-driven marketing solutions.
Conclusion
Mohamad Charafeddine stands out as an inventive force in the realm of multi-channel digital marketing. His patented approach not only enhances understanding of spending allocation but also offers businesses a pathway to optimize their marketing efforts. Through his work at Samsung SDS America, Inc. and collaborations with skilled colleagues, Mohamad continues to push the boundaries of innovation in this competitive field.