Mark Steven Douma

Title: Mark Steven Douma: Innovator in Cross-Selling Systems

Introduction

Mark Steven Douma is a notable inventor based in Bozeman, MT (US). He has made significant contributions to the field of enterprise-level decision-making systems. His innovative approach focuses on enhancing cross-selling strategies within businesses.

Latest Patents

Mark holds a patent for a "System and method for cross-selling products and services across an enterprise." This system comprises an enterprise-level decision engine and multiple line-of-business decision engines. The enterprise-level decision engine utilizes characteristics to inform the line-of-business decision engines, which generate cross-sell offer decisions. The system is designed to manage business rules independently at both the enterprise and line-of-business levels. Additionally, it employs a publish-subscribe message framework to facilitate data sharing according to established business rules. This innovative method allows for effective cross-selling decisions across various business units.

Career Highlights

Mark is currently employed at Zoot Enterprises, Inc., where he continues to develop and refine his innovative systems. His work has been instrumental in advancing the capabilities of cross-selling within enterprises. He has a proven track record of leveraging technology to improve business processes.

Collaborations

Mark has collaborated with notable colleagues, including Thomas H Johnson and Warren White Bauder. These partnerships have contributed to the successful development and implementation of his innovative systems.

Conclusion

Mark Steven Douma is a pioneering inventor whose work in cross-selling systems has the potential to transform enterprise decision-making. His contributions to the field are significant and continue to influence business strategies today.