Company Filing History:
2 out of 27 
Years Active: 2021-2024
Title: Kevin Coates Haley: Innovator in Account Profiling and Audience Clustering
Introduction
Kevin Coates Haley is a notable inventor based in The Hills, Texas. He has made significant contributions to the fields of account profiling and audience clustering, holding a total of three patents. His innovative work has implications for how users interact with digital content across various platforms.
Latest Patents
One of Haley's latest patents is titled "Method and system for persistent account generation and profiling." This invention relates to a method, system, and medium for profiling accounts by obtaining a plurality of identifiers associated with a user's devices and platforms. The invention creates a user account that represents the user across different media types, generating a persistent identifier that links these identifiers. It also gathers consumption data to profile the account based on this data.
Another significant patent is "Method and system for generating audience clusters." This invention focuses on determining audience clusters for advertisement exposure opportunities. It involves obtaining various advertisement exposure opportunities and generating audience clusters based on specific criteria. The clusters are then ranked and updated in response to events, ensuring that advertisements are effectively placed.
Career Highlights
Kevin Coates Haley is currently employed at Amobee, Inc., where he continues to develop innovative solutions in digital advertising and user profiling. His work at Amobee has positioned him as a key player in the industry, contributing to advancements that enhance user experience and advertising effectiveness.
Collaborations
Haley has collaborated with notable colleagues such as Scott Andrew Ferber and Aleck Howard Schleider. These partnerships have fostered a creative environment that encourages innovation and the development of cutting-edge technologies.
Conclusion
Kevin Coates Haley is a distinguished inventor whose work in account profiling and audience clustering has made a significant impact in the digital advertising landscape. His patents reflect a commitment to enhancing user interaction and optimizing advertising strategies.