Gururaj Rao

Title: Innovations of Gururaj Rao in Website Visitor Intent Inference

Introduction

Gururaj Rao is an accomplished inventor based in Bengaluru, India. He has made significant contributions to the field of technology, particularly in understanding visitor behavior on websites. His innovative approach has led to the development of a unique system that enhances the way businesses interact with their online visitors.

Latest Patents

Gururaj Rao holds a patent for a system titled "Intent inference of website visitors and sales leads package generation." This invention involves a visitor-tracking application that operates from a digital medium connected to a server hosting a website. The server is linked to a repository designed to store data about visitor behavior. An inference engine processes this data to deduce the intent of visitors. By tracking visitor behavior relative to links, the system can infer intent through a combination of behavioral analysis and the meanings of selected anchor text.

Career Highlights

Gururaj Rao is currently employed at Callidus Software, Inc., where he continues to innovate and develop solutions that enhance user experience and business efficiency. His work focuses on leveraging technology to provide insights into customer behavior, which is crucial for effective marketing strategies.

Collaborations

Some of his notable coworkers include Srihari Kumar and Shreesha Ramdas, who contribute to the collaborative environment at Callidus Software, Inc. Their combined expertise fosters innovation and drives the development of cutting-edge solutions.

Conclusion

Gururaj Rao's contributions to the field of website visitor intent inference exemplify the impact of innovative thinking in technology. His patent and ongoing work at Callidus Software, Inc. highlight the importance of understanding user behavior in the digital age.