Company Filing History:
Years Active: 2022-2023
Title: Fnu Arava Venkata Kesava Sai Kumar: Innovator in Digital Content Attribution
Introduction
Fnu Arava Venkata Kesava Sai Kumar is a notable inventor based in Cupertino, CA. He has made significant contributions to the field of digital content campaigns through his innovative patents. With a total of 2 patents, his work focuses on enhancing the understanding of touchpoint contributions in digital marketing.
Latest Patents
Fnu's latest patents include groundbreaking technologies for identifying touchpoint contributions utilizing a touchpoint attribution attention neural network. This technology relates to systems, non-transitory computer-readable media, and methods for generating and utilizing a touchpoint attribution attention neural network to identify and measure the performance of touchpoints in digital content campaigns. The deep learning attribution system trains a touchpoint attribution attention neural network using touchpoint sequences, which include user interactions with content via various digital media channels. This system can determine touchpoint attributions of touchpoints in a target touchpoint sequence and generate conversion predictions for target touchpoint sequences. It also provides targeted digital content over specific digital media channels to client devices of individual users.
Career Highlights
Fnu Arava Venkata Kesava Sai Kumar is currently employed at Adobe, Inc., where he continues to develop innovative solutions in the realm of digital marketing. His expertise in deep learning and neural networks has positioned him as a key player in the industry.
Collaborations
Fnu has collaborated with notable coworkers such as Zhenyu Yan and Chen Dong, contributing to the advancement of technologies in digital content attribution.
Conclusion
Fnu Arava Venkata Kesava Sai Kumar is a distinguished inventor whose work in digital content attribution is paving the way for more effective marketing strategies. His innovative patents and contributions to Adobe, Inc. highlight his importance in the field of technology.