Company Filing History:
Years Active: 2015-2020
Title: Exploring the Innovations of Inventor Chris Kolbegger
Introduction
Chris Kolbegger, an inventive mind based in Bainbridge Island, WA, has made significant contributions to the field with a remarkable portfolio of 8 patents. His innovative work primarily focuses on enhancing cross-channel communication and targeted advertising, paving the way for more effective consumer engagement strategies.
Latest Patents
Among his latest patents, one stands out: the "Cross-channel correlation of consumer telephone numbers and user identifiers." This patent outlines a method and system that facilitates the correlation of user identifiers with consumer telephone numbers. The system retrieves impression data detailing users' exposure to business contacts, including phone numbers, and synchronizes this with call data to form robust correlations. Each correlation is assigned a confidence level based on specific timing, which reflects the likelihood of user identity continuity.
Another notable patent by Kolbegger is centered on "Correlated consumer telephone numbers and user identifiers for advertising retargeting." This innovation employs a targeting database to match consumer telephone numbers to masked user identifiers based on online behavior tracking. The method strengthens targeted advertising approaches by utilizing consumer telephone numbers for more precise advertising retargeting, adjusting the aggressiveness of ad campaigns based on respective confidence levels.
Career Highlights
Chris Kolbegger's career has flourished at Marchex Inc., a leading company specializing in call and digital marketing solutions. His technical insights and innovation-driven mindset have significantly influenced Marchex's approach to converging communication channels and advertising mediums.
Collaborations
Throughout his tenure at Marchex, Kolbegger has closely collaborated with notable colleagues such as Ziad Ismail and Jason S. Flaks. These partnerships have fostered an environment of creativity and shared expertise, further enhancing the effectiveness of the company's innovations in consumer engagement.
Conclusion
With a strong foundation of patents and a track record of innovative contributions, Chris Kolbegger exemplifies the dynamic spirit of an inventor. His work not only reflects his dedication to technological advancement but also underscores the importance of effective communication in the modern advertising landscape. Kolbegger's ongoing innovations continue to shape the future of cross-channel marketing, making a significant impact in the industry.