The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 14, 2017

Filed:

May. 22, 2012
Applicants:

Sastry Durvasula, Phoenix, AZ (US);

Luke Gebb, Brooklyn, NY (US);

Priyadarshini Koul, Scottsdale, AZ (US);

Michael Morris, New York, NY (US);

Sherree Newhouse, Phoenix, AZ (US);

Manjushri Puranik, Scottsdale, AZ (US);

Scott Roen, Ridgewood, NJ (US);

Jennifer Russo, Brooklyn, NY (US);

Sripriya Tiku, Scottsdale, AZ (US);

Robert Wilmes, Scottsdale, AZ (US);

David Wolf, Brooklyn, NY (US);

Sathish Muthukrishnan, Phoenix, AZ (US);

Inventors:

Sastry Durvasula, Phoenix, AZ (US);

Luke Gebb, Brooklyn, NY (US);

Priyadarshini Koul, Scottsdale, AZ (US);

Michael Morris, New York, NY (US);

Sherree Newhouse, Phoenix, AZ (US);

Manjushri Puranik, Scottsdale, AZ (US);

Scott Roen, Ridgewood, NJ (US);

Jennifer Russo, Brooklyn, NY (US);

Sripriya Tiku, Scottsdale, AZ (US);

Robert Wilmes, Scottsdale, AZ (US);

David Wolf, Brooklyn, NY (US);

Sathish Muthukrishnan, Phoenix, AZ (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06Q 30/02 (2012.01); G06Q 20/38 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0251 (2013.01); G06Q 20/387 (2013.01); G06Q 30/02 (2013.01); G06Q 30/0207 (2013.01); G06Q 30/0234 (2013.01);
Abstract

A system and method provide rewards or loyalty incentives to transaction account customers. The system includes a computing platform comprising application programming interfaces that enable users to define marketing programs. The system thus enables an efficient, automated and extensible platform for creating, managing and executing rewards and other marketing related programs.


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