The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 23, 2016
Filed:
Dec. 14, 2012
Persado Intellectual Property Limited, London, GB;
Persado Intellectual Property Limited, London, GB;
Abstract
A system, method, and computer program are provided for identifying message content to send to users based on the users' language characteristics. Language characteristics are extracted from user-generated content and language characteristic scores are assigned to each user. The users are clustered into groups using the language characteristic scores. The system sends test messages with different message content to at least a subset of each group's users and the response rates are measured. For each group, a message content to which the group is most responsive is identified and is associated with the group. Language characteristics from a new user's user-generated content are extracted and language characteristic scores are assigned to the new user. The group to which the new user belongs is identified using the new user's language characteristic scores. A message is sent to the new user with the message content previously associated with the identified group.