The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 19, 2014

Filed:

Oct. 03, 2006
Applicants:

Avneesh Bhatnagar, Irving, TX (US);

Chethan Makam, Waltham, MA (US);

Swapneel Desai, Irving, TX (US);

Inventors:

Avneesh Bhatnagar, Irving, TX (US);

Chethan Makam, Waltham, MA (US);

Swapneel Desai, Irving, TX (US);

Assignee:

Verizon Patent and Licensing Inc., Basking Ridge, NJ (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04N 7/025 (2006.01); H04N 7/173 (2011.01); H04N 5/445 (2011.01);
U.S. Cl.
CPC ...
Abstract

In one of many possible embodiments, a system includes a content delivery subsystem providing an enhanced content data stream, which includes media content from a first source and interactive advertising content from a second source. The system further includes a content processing subsystem communicatively coupled to the media content delivery subsystem. The content processing subsystem is configured to receive the enhanced content data stream, provide at least a component of the media content instance for presentation to a user, and provide at least a subset of the interactive advertising content for concurrent presentation of both the component of the media content and the subset of the interactive advertising content to the user.


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