The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 10, 2014
Filed:
Dec. 23, 2010
Krishnamurthy Sridharan, San Jose, CA (US);
Ashok Sunder Rajan, Burnaby, CA;
Krishnamurthy Sridharan, San Jose, CA (US);
Ashok Sunder Rajan, Burnaby, CA;
Intel Corporation, Santa Clara, CA (US);
Abstract
A method, system, and device for determining client-based user behavioral analytics includes monitoring for a predetermined behavioral event on a computing device. The predetermined behavioral event may be embodied as any event initiated by the user on the computing device such as the purchase of a product, selection of a web link, navigation to a website, etc. In response to an occurrence of the predetermined behavioral event, an affinity metric and an avidity metric are determined based on a frequency of the occurrences of the predetermined behavioral event. A behavioral index for the user is determined based on the affinity metric and the avidity metric. Additionally, in response to receiving a request for the behavioral index, the computing device may transmit the behavioral index to a content provider server or other remote computer and receive content from the content provider, which has been selected based on the user's behavioral index.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile