The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 22, 2014
Filed:
May. 23, 2007
Rajeev Sharma, State College, PA (US);
Satish Mummareddy, State College, PA (US);
Jeff Hershey, Norfolk, VA (US);
Hankyu Moon, State College, PA (US);
Rajeev Sharma, State College, PA (US);
Satish Mummareddy, State College, PA (US);
Jeff Hershey, Norfolk, VA (US);
Hankyu Moon, State College, PA (US);
VideoMining Corporation, State College, PA (US);
Abstract
The present invention is a method and system for forecasting the demographic characterization of customers to help customize programming contents on each means for playing output of each site of a plurality of sites in a media network through automatically measuring, characterizing, and estimating the demographic information of customers that appear in the vicinity of each means for playing output. The analysis of demographic information of customers is performed automatically based on the visual information of the customers, using a plurality of means for capturing images and a plurality of computer vision technologies on the visual information. The measurement of the demographic information is performed in each measured node, where the node is defined as means for playing output. Extrapolation of the measurement characterizes the demographic information per each node of a plurality of nodes in a site of a plurality of sites of a media network. The forecasting and customization of the programming contents is based on the characterization of the demographic information.