The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 17, 2013
Filed:
Jan. 31, 2011
David Howell Wright, Safety Harbor, FL (US);
Arun Ramaswamy, Tampa, FL (US);
Dan Nelson, Tampa, FL (US);
Glen Vilches, Dunedin, FL (US);
David Howell Wright, Safety Harbor, FL (US);
Arun Ramaswamy, Tampa, FL (US);
Dan Nelson, Tampa, FL (US);
Glen Vilches, Dunedin, FL (US);
The Nielsen Company (US), LLC, Schaumburg, IL (US);
Abstract
Portable multi-purpose audience measurement systems, apparatus and methods are disclosed. An example method disclosed herein comprises collecting demographic data of a user, including a phone number for a mobile device, via a website associated with an information gathering entity, sending a message to the mobile device, the sent message, when responded to, resulting in downloading of a metering software module to the mobile device, receiving, from the mobile device and at a system associated with the information gathering entity, information indicative of events associated with use of the mobile device, and associating the received information with the demographic data.