The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 8352305 B1

PDF
Full Text
Expired
Date of Patent:
Jan. 08, 2013

Filed:

Oct. 02, 2006
Applicants:

Albert Vollrath, Evanston, IL (US);

Stephen Poulin, New York, NY (US);

Inventors:

Albert Vollrath, Evanston, IL (US);

Stephen Poulin, New York, NY (US);

Assignee:

Starcom Mediavest Group, Inc., Chicago, IL (US);

Attorneys:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 10/00 (2012.01);
U.S. Cl.
CPC ...
Abstract

A system and method for synchronizing broadcast advertising inventory data between a broadcast vendor system and a media buyer's media resource planning system features a database that stores advertising inventory data received from the broadcast vendor system and the media buyer's resource planning system. A matching application in communication with the database performs a comparison between a previous package of advertising inventory data and a revised package of advertising inventory data. An analysis application in communication with the matching application and the database enables a user to review results of the comparison and directs uploading of the revised package of advertising data from the database to the media buyer's resource planning system.


Find Patent Forward Citations

Vollrath, Albert. (2013). Automated broadcast advertising transaction system and method (U.S. Patent No. 8352305). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/8352305

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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