The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 8335717 B1

PDF
Full Text
Expired
Date of Patent:
Dec. 18, 2012

Filed:

Apr. 16, 2009
Applicants:

Xiaotie Deng, Kowloon, HK;

Tian-ming Bu, Shanghai, CN;

Qi Qi, Shanghai, CN;

Inventors:

Xiaotie Deng, Kowloon, HK;

Tian-Ming Bu, Shanghai, CN;

Qi Qi, Shanghai, CN;

Assignee:
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

Methods for gaining profit of a sponsored keyword auctioneer are described herein. The method begins with holding a local keyword auction, and receiving bids for it, wherein each bid is for the right to display one advertisement associated with the bid in response to the bid being allocated along with one keyword. Bid for the same keyword at other auctions are placed. Once the bidders of the local keyword auction to adjust bids, the bid at the external auction is changed by utilizing a forward looking Nash equilibrium response function.


Find Patent Forward Citations

Deng, Xiaotie. (2012). Profit opportunities across sponsored keyword auction markets (U.S. Patent No. 8335717). U.S. Patent and Trademark Office. https://idiyas.com/patent/badge/8335717

Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile

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