The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 24, 2012

Filed:

Apr. 25, 2008
Applicants:

Michael John Zenor, Deerfield, IL (US);

William J. Dupre, Downers Grove, IL (US);

Frank W. Piotrowski, Arlington Heights, IL (US);

Inventors:

Michael John Zenor, Deerfield, IL (US);

William J. Dupre, Downers Grove, IL (US);

Frank W. Piotrowski, Arlington Heights, IL (US);

Assignee:

The Nielson Company (US), LLC, Schaumburg, IL (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01);
U.S. Cl.
CPC ...
Abstract

Methods and apparatus to determine shopper traffic in retail environments are disclosed herein. In a disclosed example method of generating shopper traffic data, in-person-based count data and sensor-based count data are obtained. The in-person-based count data is indicative of a first quantity of shoppers within a first zone of a monitored establishment is obtained. The sensor-based count data is indicative of a second quantity of shoppers within the first zone of the monitored establishment. The example method also involves determining a relationship value indicative of a relationship between the in-person-based count data, the sensor-based count data, and first sales data associated with the first zone of the monitored establishment.


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