The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 17, 2012
Filed:
Sep. 29, 2009
Timo Wagenblatt, Bornheim, DE;
Sandra Bicker, Heidelberg, DE;
Susann Stieler, Leimen, DE;
Martin Schrepp, Hockenheim, DE;
Andreas Paffenholz, Troisdorf, DE;
Timo Wagenblatt, Bornheim, DE;
Sandra Bicker, Heidelberg, DE;
Susann Stieler, Leimen, DE;
Martin Schrepp, Hockenheim, DE;
Andreas Paffenholz, Troisdorf, DE;
SAP AG, Wallforf, DE;
Abstract
Systems and methods are provided to enable filtered searches of marketing-related data by extracting marketing project information, including marketing activities, promotions, and campaigns information from an existing marketing system database and restructuring the extracted information in a hierarchical series of selectable nodes. In an embodiment, some of the nodes may be grouped into time, accounts, products, agreements, or marketing plan tabs. In an embodiment, once one or more nodes are selected and a search is activated, the results may be presented in a list or Gantt chart. In an embodiment, the Gantt chart may be supplemented with additional information including additional date ranges, key performance indicators (KPIs), and/or trade spends. In an embodiment, this additional information may vary according to a user role and the nodes selected.