The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 27, 2011
Filed:
Dec. 10, 2008
Qi Fu, Costa Mesa, CA (US);
Robert Murray, Irvine, CA (US);
Varun Y. Patel, Cypress, CA (US);
Pishoy S. Maksy, Newport Beach, CA (US);
Ravi K. Desu, Irvine, CA (US);
Sean Sullivan, San Clemente, CA (US);
Darren Robert Davis, Irvine, CA (US);
Qi Fu, Costa Mesa, CA (US);
Robert Murray, Irvine, CA (US);
Varun Y. Patel, Cypress, CA (US);
Pishoy S. Maksy, Newport Beach, CA (US);
Ravi K. Desu, Irvine, CA (US);
Sean Sullivan, San Clemente, CA (US);
Darren Robert Davis, Irvine, CA (US);
Google Inc., Mountain View, CA (US);
Abstract
Estimating the reach and device frequency of a proposed advertising campaign based on the probability that advertising content delivery devices (e.g., a television set top box, radio) were used to deliver advertising content (e.g. television ad, radio ad) during specific time periods on specific delivery device channels.