The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 15, 2011
Filed:
May. 07, 2001
Robert Allen Main, San Francisco, CA (US);
Dz-mou Jung, San Jose, CA (US);
Wendy Krehbiel, Milpitas, CA (US);
David Leger, Campbell, CA (US);
Robert Allen Main, San Francisco, CA (US);
Dz-Mou Jung, San Jose, CA (US);
Wendy Krehbiel, Milpitas, CA (US);
David Leger, Campbell, CA (US);
Yahoo! Inc., Santa Clara, CA (US);
Abstract
The present invention relates to a method and system for providing advertising inventory information. More specifically, the present invention relates to a method and system for providing advertising inventory information in response to demographic inquiries. In an exemplary embodiment, a server responds to a demographic query. Based on the query, the server queries an advertising inventory database and a contract database to retrieve relevant information. Using the relevant information, the total inventory and the total sold inventory are obtained. Using the now obtained total inventory and the total sold inventory information, the server then provides an estimation of the total available inventory matching the query.