The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 13, 2010
Filed:
May. 25, 2006
Stephan Cunningham, Burbank, CA (US);
Anthony Molinaro, Pasadena, CA (US);
Frank Maritato, Jr., Pasadena, CA (US);
Peng Zhao, Alhambra, CA (US);
Nick Conrad, Glendale, CA (US);
Stephan Cunningham, Burbank, CA (US);
Anthony Molinaro, Pasadena, CA (US);
Frank Maritato, Jr., Pasadena, CA (US);
Peng Zhao, Alhambra, CA (US);
Nick Conrad, Glendale, CA (US);
Yahoo! Inc., Sunnyvale, CA (US);
Abstract
A database search apparatus and method for generating a search result list which responds to Extensible Markup Language (XML) requests from a client to a server of an on-line marketplace. A bid management tool is operable on a client computer to manage search listings and account information of one or more advertisers. The client application communicates with the server via an XML-based application program interface. The bid management tool provides functions for reporting account activity, modifying accounts and manual, timed or event-driven changes to search listings including listings of several advertisers.