The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 02, 2026
Filed:
May. 31, 2023
Nielsen Consumer Llc, Chicago, IL (US);
Sam Colalillo, Nazareth, PA (US);
Eric Rossignol, Chicago, IL (US);
Anne Pietrement, Chicago, IL (US);
Doreen Stahl, Chicago, IL (US);
Markus Bleck, Chicago, IL (US);
Kai Kopperschmidt, Chicago, IL (US);
Yun Xue, Chicago, IL (US);
Nielsen Consumer LLC, Chicago, IL (US);
Abstract
Systems, apparatus, articles of manufacture, and methods are disclosed to detect promotion events. An apparatus includes interface circuitry to obtain aligned sales data corresponding to products, the products corresponding to a market and a category; computer readable instructions; and programmable circuitry to instantiate event detection circuitry to: identify product-level promotions based on the aligned sales data and corresponding baseline data for the products; and group ones of the product-level promotions to identify promotion events; and expansion circuitry to determine uplift factors for different promotion characteristics based on the market and the category; and apply the uplift factors to the product-level promotions and the promotion events to identify incremental sales.