The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 21, 2025
Filed:
Oct. 11, 2021
Liveramp, Inc., San Francisco, CA (US);
Ian Meyers, Berkeley, CA (US);
LiveRamp, Inc., San Francisco, CA (US);
Abstract
Targeted messages are sent from a server to a client device through an app installed on the client device, but which operates without sending any personal data from the client device to any remote device. Bloom filters are created from data about the target audience and loaded in the app. User logins are resolved against the Bloom filter to targeted messages based on user identifiers. In this way, the processing to deliver a targeted message is performed on the client device, rather than on any remote device, and thus no personal information leaves the client device. Real-time view-through and click-through measurement is performed by firing conversion events to an integrated mobile network.