The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 11, 2025
Filed:
Oct. 31, 2017
The Nielsen Company (Us), Llc, New York, NY (US);
Elaine Perrin, Oldsmar, FL (US);
Oana Monica Dan, Chatham, NJ (US);
Lindsey Rabhan, San Francisco, CA (US);
Matthew Vanlandeghem, Schaumburg, IL (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods, apparatus, and articles of manufacture are disclosed. An example apparatus includes a co-viewing calculator to calculate a co-viewing factor corresponding to a demographic of panelists based on exposure information, an exposure time calculator to calculate a number of census co-viewer exposure minutes based on the co-viewing factor, a data aggregator to determine an aggregate exposure time total based on census exposure information and the number of census co-viewer exposure minutes, and a report generator to generate a report including the aggregate exposure time total.