The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jan. 07, 2025

Filed:

Aug. 12, 2020
Applicant:

Amazon Technologies, Inc., Reno, NV (US);

Inventors:

Phillip A. Kahrl, Mukilteo, WA (US);

Michael Lee Loritsch, Kirkland, WA (US);

Jody D. Biggs, Seattle, WA (US);

Assignee:

Amazon Technologies, Inc., Seattle, WA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06Q 30/0251 (2023.01); G06Q 30/0242 (2023.01);
U.S. Cl.
CPC ...
G06Q 30/0254 (2013.01); G06Q 30/0242 (2013.01);
Abstract

Systems and methods are disclosed to update ads on user devices that may connect to a network only intermittently by predicting and tracking various metrics associated with ads delivered to the user devices. An example method may include determining a first set of ads that were presented at a first semi-connected device while the first semi-connected device was disconnected from a network, determining a first device identifier associated with the first semi-connected device, and determining, based at least in part on the first device identifier, a first estimated number of ad impressions for a first ad. Example methods may include determining, based at least in part on the first estimated number of ad impressions, that the first semi-connected device is to be updated with the first ad, causing the first ad to be sent to the first semi-connected device, and causing at least one ad of the first set of ads to be removed from the first semi-connected device.


Find Patent Forward Citations

Loading…