The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 15, 2024
Filed:
Sep. 15, 2021
The Nielsen Company (Us), Llc, New York, NY (US);
Michael Richard Sheppard, Holland, MI (US);
Dongbo Cui, New York, NY (US);
Jake Ryan Dailey, San Francisco, CA (US);
Edward Murphy, North Stonington, CT (US);
Diane Morovati Lopez, West Hills, CA (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods and apparatus to estimate audience sizes and durations for media accesses are disclosed. An example apparatus at least one memory, instructions, and processor circuitry to execute the instructions to select constraint equations corresponding to one or more events, the one or more events corresponding to a first audience and a second audience, the first audience to include the second audience, and determine, based on the constraint equations and an auxiliary equation, event audience sizes corresponding to the first audience and to the one or more events.