The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jun. 04, 2024
Filed:
Jun. 03, 2022
Roku, Inc., San Jose, CA (US);
Matthew Grover, Cardiff, GB;
Roku, Inc., San Jose, CA (US);
Abstract
In one aspect, a method includes receiving a request for supplemental content for use by a content-presentation device in performing a content-modification operation relative to a modifiable content-segment that the content-presentation device is scheduled to receive. The method also includes determining that the modifiable content-segment comprises a promotional advertisement for a content series. The method also includes identifying content that the promotional advertisement spoils from the content series. The method also includes based on historical content consumption data associated with the content-presentation device, determining that the content-presentation device has presented less than a predefined threshold amount of the identified content. The method also includes in response to determining that the content-presentation device has presented less than the predefined threshold amount of the identified content, performing an action that facilitates the content-presentation device replacing the modifiable content-segment with supplemental content.