The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 30, 2024
Filed:
Jan. 07, 2022
Commerce Signals, Inc., Jersey City, NJ (US);
Thomas Noyes, Davidson, NC (US);
Rodney C. Cook, Edmonds, WA (US);
Neil Bushong, Charlotte, NC (US);
COMMERCE SIGNALS, INC., Jersey City, NJ (US);
Abstract
Systems and methods are provided for electronic stimulus evaluation through one or more signals. The one or more signals protect underlying raw data relating to behavior, including purchase behavior and location-based behavior. A server platform in network communication with at least one signal buyer computer and at least one signal provider computer facilitates creation of the one or more signals. Anonymized identifiers are used to identify objects or consumers associated with behavior data and exposure to the electronic stimulus. The server platform provides optimization analytics for the stimulus based on the one or more signals, which include measurement signals, behavior signals, and lift signals.