The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 09, 2024
Filed:
Jan. 06, 2021
Sinclair Broadcast Group, Inc., Cockeysville, MD (US);
Benjamin Aaron Miller, Issaquah, WA (US);
Jason D. Justman, Seattle, WA (US);
Lora Clark Bouchard, Leavenworth, WA (US);
Michael Ellery Bouchard, Leavenworth, WA (US);
Kevin James Cotlove, Normandy Park, WA (US);
Mathew Keith Gitchell, Port Orchard, WA (US);
Stacia Lynn Haisch, Seattle, WA (US);
Jonathan David Kersten, Snohomish, WA (US);
Matthew Karl Marchio, Bonney Lake, WA (US);
Peter Arthur Pulliam, Seattle, WA (US);
George Allen Smith, Woodinville, WA (US);
Todd Christopher Tibbetts, Seattle, WA (US);
Sinclair Broadcast Group, Inc., Cockeysville, MD (US);
Abstract
Content is organized for brands by selecting a plurality of brand templates. After each selection, a set of properties is generated by applying a portion of settings of the respective brand template, with the remaining settings being overridden with settings for a channel communicating one of a plurality of presentations to a node of a network involved in the communication. The plurality of presentations may include different renditions of the same content. The properties may include sections configured for different focus areas and/or types of content associated with at tags to enable brand-level-targeting. Filters may be identified in the properties. Based on each of the identifications, a property from among the generated sets of properties may be selected based on comparisons with the associated tags.