The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 12, 2023
Filed:
Jul. 31, 2020
The Nielsen Company (Us), Llc, New York, NY (US);
Michael Sheppard, Holland, MI (US);
Jake Ryan Dailey, San Francisco, CA (US);
Dongbo Cui, New York, NY (US);
Jonathan Sullivan, Hurricane, UT (US);
Diane Morovati Lopez, West Hills, CA (US);
Christie Nicole Summers, Baltimore, MD (US);
Molly Poppie, Arlington Heights, IL (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods, apparatus, systems, and articles of manufacture to estimate audience measurement metrics based on users represented in Bloom filter arrays are disclosed. An apparatus includes a communications interface to receive a first Bloom filter array from a first computer of a first database proprietor. The first Bloom filter array is representative of first users who accessed media. The first users are registered with the first database proprietor. The first Bloom filter array includes a first array of first elements. Values of respective ones of the first elements are either a 0 or a 1 based on whether quantities of the first users allocated to the respective ones of the first elements are even or odd. The apparatus further includes a Bloom filter array analyzer to estimate a first cardinality for the first Bloom filter array. The first cardinality is indicative of a total number of the first users who accessed the media.