The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 08, 2023
Filed:
Nov. 01, 2021
The Nielsen Company (Us), Llc, New York, NY (US);
Justin Fahnestock, Tampa, FL (US);
Ronan Heffernan, Wesley Chapel, FL (US);
The Nielsen Company (US), LLC, New York, NY (US);
Abstract
Methods, apparatus, systems and articles of manufacture are disclosed for identification of local commercial insertion opportunities. Example apparatus for identification of local commercial insertion opportunities include a media comparator to compare respective instances of media conveyed in respective ones of a plurality of broadcast signals associated with affiliates of a national broadcaster to identify a broadcast interval having different media conveyed among at least some of the broadcast signals. The example apparatus also include an insertion opportunity identifier to determine whether the broadcast interval is associated with a local advertisement insertion opportunity based on a characteristic of the broadcast interval.